CASINO01 / 03
The beer that triggers a spin.
Friday night. A neighbourhood bar. Your customer orders their fourth beer and, on paying, three free spins for your online casino pop up. They use them between rounds. One of them pays for the round.
CalímacoRetailYour PAM.
Your PAM.
On the street.
An add-on to Calímaco PAM. Your platform, now outside the browser too. Bar, gas station, kiosk — wherever your customer already is, that's where your game is.
THIS IS ALREADY HAPPENING
The largest retail network in Peru already runs on Calímaco.
Apuesta Total runs its physical network and its digital operation on the same platform. Every point, every terminal, every match — connected to the player's app in real time. Today. Not on a roadmap.
Client · Peru
Apuesta Total
01
+2,500
points of sale
across 8 regions of Peru
source · apuesta total
02
+18,000
terminals
a single platform for all of them
source · apuesta total
03
5
active markets
LATAM + Spain · a live retail network
source · calímaco company
WHAT YOUR PLAYER ALREADY EXPERIENCES ELSEWHERE
Things the street makes easy when the street and online are the same platform.
Three ideas. And every one your team imagines afterwards.
LOTTERY02 / 03
The change that turns into a pool ticket.
Sunday morning. Full tank. Eighty cents to spare that were going to end up in the ashtray. This time they go into a quick pool ticket for your online lottery. The driver leaves with a digital receipt and one more screen to watch on Sunday.
SPORTS BETTING03 / 03
The paper ticket that keeps playing on the couch.
Saturday. Big match. A queue at the shop. Bet placed, ticket printed. On the way home, they open the app and the bet is already there, live, with the odds moving. The physical bet doesn't end at the door.
And everything your team imagines afterwards.
Each country's regulation and technical capacity set where the ceiling is. Nothing else.
Each country's regulation and technical capacity set where the ceiling is. Nothing else.
WHAT YOU CONTROL
Your platform, your calendar, your team.
Retail shouldn't tie you to a manufacturer, a pace or a schedule you didn't choose.
01
Terminal-agnostic.
Use whatever hardware you want. Switch manufacturers without rewriting anything. The abstraction layer is ours, not the vendor's.
02
Updates go to the software. Not to your terminals.
Improve the platform without touching a single field unit. New features, new games, new verticals — with no deployment projects.
03
24/7 support in Spanish, in your time zone.
Day 127 the same as day 1. The same team that implemented you answers when something breaks. No tickets. No waiting.
WHAT YOUR PLAYER EXPERIENCES AT THE TERMINAL
Everything that can happen
at each point.
The terminal isn't a drawer full of tickets. It's an entry into the same catalogue your player already knows online.
01 / 04
Truly multivertical.
Sports betting, slots, crash games, quick draws — everything you can imagine, on the same terminal. You switch verticals without switching platforms.
02 / 04
Casinos and lotteries on the same network.
Both worlds on the same physical point, with the same backoffice. Your player doesn't have to choose, you don't have to duplicate operations.
03 / 04
Dynamic game catalogue.
Launch new games without touching a terminal. The new release reaches the physical point just as it reaches the app — at the same time, with no deployment.
04 / 04
Integrated cashier system.
Top-up, withdrawal, prize, ticket. Counter operations against the same wallet the player uses in the app. One account, one balance, two channels.
RETAIL DISTRIBUTION
A distributor, not an operator? For you too.
Calímaco Retail is also built for companies that want to set up a physical network in markets where our operators already operate.
If what you want is to build a network without being an operator, we lay out the path for you.
LET'S TALK
Let's see if it fits
your operation.
Tell us where your operation is today.
If we think it makes sense to keep going, we talk. If not, we'll tell you that too.
Prefer to write directly?